Case Study Details

Teami Blends - Wellness and Skincare Products

Elevating Business Efficiency

Discover how our consulting expertise revolutionized processes & strategies, paving the way for sustainable growth and operational excellence.

Background

Teami Blends, a wellness and lifestyle brand, was seeking to expand its presence on Amazon while improving profitability. Despite having a strong identity and loyal customer base outside the platform, the brand faced challenges with visibility, ad efficiency, and listing performance.

After conducting a comprehensive assessment of their Amazon account, we identified key areas for improvement, ranging from listing optimization to PPC structure. This allowed us to design and implement tailored strategies that streamlined their operations, maximized ad efficiency, and positioned Teami Blends for long-term growth on Amazon.

The team at Advisium transformed our business operations, delivering results beyond our expectations. Truly exceptional!
— Alex Morgan, CEO of Synergy Solutions Inc.

Challenge:

Teami Blends, a wellness and lifestyle brand, had a strong presence across social media and DTC channels but was struggling to fully leverage Amazon as a profitable sales channel. Despite having high-quality products and loyal customers, their Amazon account faced multiple challenges:

 

  • Limited visibility in search results: Their listings were not optimized for high-volume, relevant keywords, resulting in low organic rankings.

  • High ad spend with low returns: Previous PPC campaigns lacked proper targeting and structure, leading to wasted ad spend and poor ACOS (Advertising Cost of Sales).

  • Under-optimized listings: Product titles, bullet points, and A+ content were not fully aligned with Amazon SEO best practices, which limited conversions.

  • Intense competition in the wellness space: Competing brands were aggressively advertising, making it difficult for Teami Blends to capture and retain market share.

 

The client needed a comprehensive Amazon account management and PPC strategy that would improve visibility, increase conversions, and maximize ROI.

Solution:

To address these challenges, I developed and implemented a customized strategy tailored to Teami Blends’ brand goals:

1. Full Account Audit & Optimization

  • Conducted a deep audit of product listings, keyword rankings, and backend search terms.

  • Optimized titles, bullet points, descriptions, and A+ content to boost discoverability and conversion.

  • Improved product images and enhanced brand store design for a stronger customer journey.

2. Data-Driven PPC Campaigns

  • Restructured PPC campaigns into a well-defined funnel (Sponsored Products, Sponsored Brands, and Sponsored Display).

  • Implemented keyword harvesting to identify profitable search terms.

  • Introduced negative keyword strategies to eliminate wasted spend.

  • Continuously adjusted bids and placements based on performance data.

3. Growth-Focused Strategy

  • Developed seasonal and promotional campaigns to capture peak demand.

  • Leveraged Amazon Brand Analytics to track competitor performance and adapt strategies.

  • Implemented reporting dashboards for full transparency and actionable insights.

Result:

Within the first few months of implementing the new strategy, Teami Blends experienced significant improvements across key metrics:

Sales Growth:

Monthly sales increased by XX% (customize with actual figure if available), driven by both organic and paid growth.

Improved ACOS:

Reduced Advertising Cost of Sales from XX% to XX%, ensuring higher profitability.

Higher Visibility:

Teami Blends’ top products began ranking on the first page for several high-volume keywords in the wellness category.

Better Conversion Rates:

Optimized listings and A+ content led to a measurable increase in conversion rates.

Sustainable Growth:

With a strong account foundation and efficient PPC structure, the brand is now positioned for long-term success on Amazon.

Key Deliverables:

Project Information

Testimonials

What Our Clients Say About Our Expertise

Luke Tierney Nomad Playground

Working with Muhammad was a fantastic experience! His expertise in Amazon PPC helped us achieve outstanding results during the busiest season. He optimized our Sponsored Products, Brands, and Display Ads, delivering a 300% growth in our overall numbers this year. Muhammad’s in-depth strategies, proactive approach, and ability to scale campaigns while maintaining profitability were impressive. We will definitely be hiring him again sooner rather than later. Highly recommend him to anyone looking to elevate their Amazon advertising performance!

Nate Schneider Vysta Paid Media Group

Muhammad was great to work with. He communicated well, found hidden product gems, and showed professionalism throughout the project. I would definitely recommend him for product research and related Amazon FBA tasks. And I will definitely re-hire him again in the future.

Christine Rainwater

Muhammad is a professional with amazing communication skills and extensive knowledge. His clients' success is his top priority, and he works very hard to achieve it. I recommend him to anyone who wants a successful project. You can trust Muhammad to exceed your expectations!

Eric Provider HR-CORP

Hard worker, detailed oriented, good communication. Muhammad went above and beyond the project requirements and really cares about the work he does. Would definitely hire

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